The Vision Council Sponsors 2010 Trend Preview at IVEE

The Vision Council Sponsors 2010 Trend Preview at IVEE

Alexandria, VA (February 18, 2009) – The Vision Council’s Eyewear and Accessories and Sunglass and Reader Divisions are pleased to sponsor a free trend presentation during International Vision Expo East. This exclusive presentation will provide an overview of the 2010 fashion trends, along with a sneak preview of 2011 trends.

The presentation will be tailored for the optical industry and is designed for product development and design managers, marketing managers and sales professionals. It will be given by Jane Mantford, vice president of trend reporting for Stylesight, a leading trend forecasting service.

“Staying on top of the latest fashion trends is crucial for those in the optical industry,” said Corinne McCormack, chair of The Vision Council’s Fashion and Lifestyle Taskforce. “Knowledge about the upcoming fashion trends can be beneficial to so many parts of a business, from design to marketing to sales.”

Stylesight is a team of seasoned and accomplished industry insiders whose extensive careers traverse the fields of fashion design, trend analysis, forecasting, reporting, merchandising and apparel manufacturing. The group’s content provides merchandisers and designers everything they need to assess current trends, collaborate and analyze trend forecasts for effective results during their design cycles.

The trend presentation will be held at the Westin Times Square hotel on Thursday, March 26, from 8:00 a.m. – 10:00 a.m. To register, please contact Amber Robinson, member services coordinator for The Vision Council, at (703) 740-1094 or at arobinson@thevisioncouncil.org. Seating is limited.

Dedicated to enhancing life through better vision, The Vision Council represents the manufacturers and suppliers of the optical industry. We provide a forum to advocate for better vision and to promote quality vision care products and services in the global community.