'Coffee with America' Flaunts Springtime Shades
The Vision Council secured a spring sunwear trends segment for its Eyecessorize campaign that aired Saturday, April 29, on “Coffee with America”, a FOX Atlanta and nationally syndicated morning TV series that has an estimated audience of 2.2 million viewers. Presented by beauty and lifestyle expert, Kate De Ponte, the segment is also available on CoffeewithAmerica.com garnering 13,286 unique visitors per month.
Kate featured springtime trends like unexpected details for women and classic silhouettes made new for men as illustrated by product from Eyewear & Accessories Division members De Rigo REM and Lafont, as well as Sunglass & Reader Division member TOMS Eyewear. Viewers were reminded to pick up a new pair of sunnies to protect from harmful UV rays this spring and summer, and were directed to eyecessorize.com, where hi-res imagery of the featured frames and purchasing information is available.
To view a video clip of the segment, please click here.