Media Room

Welcome to The Vision Council’s Media Room. Here you will find background on The Vision Council, information on experts who can answer your questions, and timely industry news updates. Check back with us on a regular basis for news updates, or send us an email to be added to our media list.

Industry Quick Facts

The average US consumer reported paying $126.47 for their frames.

The majority of consumers (45.7%) reported paying between $100 and $150 for frames.

There are roughly 43,000 brick and mortar locations selling eyeglasses within the US. (same as 2018—from the Jobson Census ProCount program)

There are 165.5 million US adults wearing Rx eyeglasses.