New Managed Vision Care and Consumer Technology Research Now Available
The Vision Council has released its latest custom client-level VisionWatch reports, now available in the online market research storefront.
Managed Vision Care Usage and Behavior Member price: $250 Non-member price: $1,250
This study gauges the overall level of Managed Vision... Read More »
Thank you for your participation in the inaugural Emerging Optical Leaders Mentorship Program.
As a current participant of the program, we need your feedback to evolve and shape our program for next year. Please take a moment to complete the 2017 EOL Mentorship Program Survey to ensure that we can provide the best mentorship program possible in... Read More »
Do you have questions about the state of the industry, or the latest VisionWatch market research reports?
Submit your questions to firstname.lastname@example.org by Friday, November 10.
Stay tuned! We'll bring you the answers in a Q&A video with The Vision Council's senior director of industry research, Steve Kodey.
About The Vision Council's... Read More »
The Vision Council's Eyecessorize campaign participated in a highly successful holiday 2017 and spring 2018 press preview held by its fashion public relations firm, BWR PR, at its showroom on October 18 and 19. The event garnered more than 70 media attendees from a range of short- and long-lead outlets including fashion and lifestyle editors,... Read More »
In the latest installment of The Vision Council's Member Video Update series, available on our LinkedIn page, we're joined by Greg Chavez to talk about why it's important for all of our members to complete our 'member needs assessment' survey.
Click here to view the video.
The Vision Council's member needs assessment survey - open until next... Read More »
Don't miss the most important conversations of the year. Register now for the 2018 Executive Summit.
Join us January 24-26 at the Hotel Del Coronado in California and engage and problem solve with people who do the same things you do, and face the same challenges.
Together we sort through the toughest questions, have the difficult discussions, and... Read More »
As a co-owner of Vision Expo, The Vision Council is excited to share a new addition that will grow the show, enhance the quality and diversity of the education, and deliver an even bigger audience of attendees that are important to you.
Through a partnership with ABO&NCLE, Vision Expo will bring the industry's premier optician and contact lens... Read More »
The Vision Council was happy to kick off National Sunglasses Day 2018 at the Sunglass & Reader Division happy hour at the Bouchon as part of International Vision Expo West. The Vision Council would like to extend a thank you to those in attendance – we are grateful for your support of our organization and the National Sunglasses Day campaign.... Read More »
Following recent inquiries from our members asking for more information about product testing, The Vision Council is providing you with a list of our members who provide such services. They are listed alphabetically below with their company descriptions and contact information.
We hope you find this information useful. Please... Read More »
Q2 2017 Market Research ReportsThe Vision Council's second quarter 2017 market research reports are now available for download. This includes:
Consumer Barometer Report
OTC Readers Index Report
Plano SG Index Report
Plano Sunglasses Up to $30 Report
TVC Report Card
Detailed Market Analysis Report
Quarterly Market Overview
Canada Market Overview... Read More »